Aquira

Good technology always makes your job easier. Aquira provides much needed efficiency in today’s radio world. Where fewer people are doing more tasks, Aquira offers tools that will enable all users to work smarter.

Aquira Online allows the sales staff to work from any location– whether from their car, at home, on the beach or anywhere you can take an internet-connected laptop. Management can approve orders inside the online module, providing immediate processing of orders by the business and traffic departments back at the station.

Aquira interfaces with Microsoft Outlook to schedule appointments into the system calendar, providing details on account and sales rep activity.

Dynamic log scheduling allows for real-time inventory and revenue reporting. As orders are entered and approved, users have access to immediate scheduling times and dates. Avail color shading on contract lines provides immediate display of inventory sellout.

Sales reps can be given access and rights to only the area you want them to have, from contract entry, reporting, inventory analysis, revenue or collections. This frees up traffic and accounting so they can focus on other tasks. Statements and invoices can be automatically emailed to clients allowing for faster delivery.

The Attachments area found inside Contracts is an efficient way to store production orders, insertion orders or any items pertaining to that specific order. Attached production orders can be processed inside of Aquira -enabling your production staff to easily access spot information and do their job more efficiently.

The Audio Required area provides a quick view of media due dates so that the production department can quickly view immediate spot needs. All departments will find ways to work more efficiently with Aquira.

Isn’t it time we start to use the technology that is available to make our job easier and, oh yeah, make more money while we work smarter?

Wouldn’t it be great if you could take the headache and ambiguity out of a Station’s Live Avails / Inventory Usage?

In our next generation Traffic product Aquira we have solved this problem for you. Empower your users with all the important data at their fingertips in real time.

In Aquira, Avail Levels indicate when a daypart is sold out or nearly sold out. The levels use a percentage value, which when exceeded, changes cell color in the spot booking grid. This helps staff manage the orders and avoid over selling time in a selected daypart on a particular day for that station.

Avail Levels may vary according to the user’s login. For example, a sales rep may be told avails are sold out at 90%, but a sales manager approving that order might have his avails set to 95% to allow a buffer.

Here is how you can configure Avail Levels in Aquira for your organization:

The first step is to customize the colors to visually alert your users at various stages of Inventory usage. Navigate to Setup | Global Settings | Contract | Spotline Avails. In this example I have chosen the typical traffic light colors (also known as stoplights, traffic lamps, traffic signals, signal lights, robots):

• Green for Go (Proceed with booking spots as Inventory is Available)
• Yellow/Amber for proceed with caution (Warning to the users the Inventory is getting close to being sold out)
• Red for Stop (Warning the user there is no Inventory available)

The next step is to set your percentage values for each station/daypart combination. Navigate to Setup | Avail Levels. Here you are able to set the threshold lower for higher demand dayparts or stations allowing you a different buffer to cater for proposals the Sales Department might currently be trying to secure.

The final step is to Navigate to Setup | Users | Detail and select the Avail Level appropriate for each user in your database.