How did you get started in radio? Chances are that you hung around a station, then watched and learned from other people. But Drew Bennett, National Sales Manager of Scheduling Products at RCS says there are two things wrong with that approach. “First, it’s possible that the people you learned from didn’t know what they were doing. Second, if they did know, they might not tell you because they wanted to have the edge.”
Meaningful, formalized education in the broadcast industry has always been hard to come by. That’s why RCS has launched RCS Academy, a way for you to learn about GSelector, Zetta and Aquira, and get certified for what you know.
As Bennett explains, you don’t even need to leave home: “The courses are online and self-paced. They’re broken down into segments with an exam on each. Once you pass, you earn a micro-degree. For example, when you master the library section of GSelector, you get a library badge and micro-degree. When you have completed all the chapters, you can take the final exam. If you pass, you’re certified.” The cost for online courses ranges from $300-$600.
Bennett adds that there are numerous benefits to certification. You can order a diploma to hang on your wall, a lapel pin, and digital badge that can be used on professional sites such as LinkedIn. Your name and contact info are also listed in the RCS directory of ‘Super Users’, where potential employers can seek you out.
RCS Academy is rolling out in 2019. By the end of the first quarter, the GSelector course will be available online. That will be followed by comparable online courses on Zetta and Aquira. The next step will be moving the program to college campuses, as Bennett explains: “These courses will also be available for college credit. Our first campus will be Texas A&M in College Station, Texas, and we will continue to expand to other schools.” He adds that each college will determine the tuition fees for the courses.